When is a t-shirt a brand-boosting, employee-motivating, customer-satisfying, walking advertisement? When it’s a high-quality, carefully printed work of art created by a local professional! Brand legitimacy begins with Big T Screen Printing in St Petersburg Florida!
We can help you design eye-catching t-shirts that will help you build brand recognition without breaking the bank. Why not invest in a versatile, long-lasting form of promotion that will get everyone talking about the new business in town?
Now is the time to make sure the community is looking your way!
We know that custom t-shirts can be a big expense for a small business. We’ve created this guide to share the benefits of working with Big T-Printing to produce colorful, high-quality shirts to suit your brand. Keep reading to learn how to take advantage of the best custom screen printing near me, right here in St. Petersburg!
Build Your Brand Recognition and Cohesion
When the locals think about your brand, what comes to mind? If you’re not sure, then it’s possible that your brand needs a little bit of help to stand out. That starts with a well-designed logo, carefully chosen color scheme, and cohesive brand aesthetic.
T-shirts are versatile, with limitless options for customization. Talented screen printers can create sharp, full-color designs that will help you to stand out in the crowd. You can include catchphrases, mascots, or even embroider employee names or roles!
Your goal should be to ensure that the public sees your brand and has a positive response. Cohesion will do a lot for the public perception of your business. This includes the way that your public-facing employees present themselves.
Big T-Printing can screen print shirts with your logo to create an attractive and affordable uniform for your staff. As soon as a customer enters your business, they’ll know who to approach for assistance. This instantly creates a sense of ease for customers, who will begin to associate your logo with great service!
Staff t-shirts are also a form of security. In a closed workplace, you will quickly be able to recognize strangers and help direct them. You can ensure that only designated individuals have access to private or secure areas.
Motivate Your Employees
A uniform naturally creates a sense of power. When your employees put on your custom t-shirts, they will feel a sense of pride and unity. When customers approach them, they will be approaching them as an authority on your brand or business.
Shirts naturally tend to foster a sense of team spirit. That’s why fans of sports teams wear team apparel! Branded shirts will automatically inspire a sense of belonging, and maybe even inspire healthy competition between competitors!
T-shirts also have the benefit of holding your employees accountable. While they wear your logo, they are a human representation of the brand itself, which can help hold them to a higher standard of service. Employees in uniforms are typically more professional and courteous.
If your employees have a different standard day-to-day uniform, it’s great to offer them a logo t-shirt for designated dress-down days. They’re the perfect way to continue presenting a strong brand image, even on casual Friday! If your employees will be attending a training or conference off-site, they can represent your business in style!
Plus, you never know who might see an employee in their snazzy shirt and inquire about working with your company. The right shirt can be a magnet for quality talent in your field!
Reward Your Best Customers
Screen printing shirts for your employees is great, but why not let your customers get in on the fun? Shirts make excellent giveaway items for loyal customers. A screen-printed t-shirt is a useful, unisex gift that will still place your brand at the forefront.
When customers feel appreciated, they’re more likely to patronize your business in the future. Keep track of important dates, like customer birthdays or the anniversary of when you started doing business together. Rewarding a customer with a shirt on that notable date will encourage them to continue doing business – or to return and give you another shot!
Free t-shirts also make a great source of motivation for new customers. Include a free shirt as part of a seasonal promotion. While it’s a small thing, it’s often enough to give you an edge over competitors.
Each time your customers wear their new t-shirt in public, they’re doing you a service. Wearing your logo front and center shows confidence in your brand. It will expose a new population to your logo and company.
Each time someone has a positive interaction involving your logo, they are actively building positive associations in their mind. When they need your services, your brand name and logo will already look familiar. They’re far more likely to move forward with your company!
Consider getting customers even more involved by holding a design competition. They can submit designs for your new t-shirts. Other customers can vote for their favorites and will feel more involved and invested in the brand.
Boost Your Brand with Screen Printing in St Petersburg Florida
Sometimes a t-shirt is more than a t-shirt. If you’re looking to give your business a boost, take the leap and work with a talented screen printer at Big T-Printing. We’re the best source for professional screen printing in St Petersburg Florida.
If you’re still on the fence, we’re always happy to chat and help you decide if our custom shirts are the next big step for your business! Contact us today for a quote. We can’t wait to create the shirt that will put your brand on the map, right here in St. Petersburg!