With July halfway over, now’s the time to gear up for local schools and universities reopening. Branded apparel and signage could make all the difference in visibility.
As July winds down and Tampa Bay families prepare to swap beach bags for backpacks, a new marketing opportunity is heating up for local businesses: the back-to-school season. From elementary school hallways to college campuses, August brings a wave of new routines, new spending, new visibility, and smart businesses are getting ahead of it.
If you’re a local business owner in Tampa, Clearwater, St. Pete, or surrounding areas, now is the perfect time to position your brand front and center as families, teachers, and students reset for the year. Whether you’re targeting parents with school-aged kids or young adults returning to USF and other local colleges, printed apparel and promotional signage can make all the difference in capturing attention and driving engagement.
Branded apparel is one of the most practical and high-impact ways to ride the back-to school momentum. Custom t-shirts, polos, and hoodies are perfect for staff uniforms, student giveaways, team spirit wear, or fundraiser swag. When your logo is worn around school events, football games, or PTA meetings, it becomes part of the community conversation. Bonus points if your design taps into local pride or Tampa Bay school colors.
But don’t stop at shirts. August is packed with community events, registration drives, school orientations, and retail promotions. This is where custom signage can really shine. Eye-catching banners, A-frame signs, and vinyl window clings are ideal for capturing foot traffic, advertising student discounts, or promoting special offers. With so many people on the move during this season, well-placed visuals help reinforce your presence and attract attention at the exact right moment.
At Big T Printing, we’ve helped dozens of Tampa Bay businesses gear up for back-to-school success with affordable, high-quality printing solutions. From print design to apparel fulfillment, we make it easy to get everything you need in one place — fast turnarounds, friendly service, and no gimmicks.
Whether you’re a salon offering student specials, a local café near campus, or a nonprofit hosting a school supply drive, back-to-school season is your chance to reach a refreshed and receptive audience. All you need is the right gear, the right signage, and the right partner to print it.
Need help getting your business ready for August?
Let Big T Printing help you create custom apparel and signage that connects with your audience and makes this school year your most visible one yet.